Yogurt: how affordable are the healthiest options?

  • The majority (52%) of the yoghurts contain half of a 7-10 year olds daily sugar allowance
  • All supermarkets offer lower sugar options, but they are not as cheap as the high sugar options
  • There is a ‘danger zone’ of yogurts that while low cost (<£1), are also extremely high in sugar
  • The average price of the unsweetened, plain yoghurts is £0.82, higher than the average price for all other yogurts of £0.62.

The healthiest yogurts are not the most affordable yogurts.

We want to see:

  • Low cost, unsweetened yogurts become more readily available
  • A shift towards a higher proportion of lower sugar yogurts in the category overall

Find out more