Organic in the supermarket
How can supermarkets encourage the growth of the organic market?
The organic market share in the Netherlands is far below national and European targets. At the moment, it is up to consumers to choose between organic and regular food products. Supermarkets hold a key position between thousands of farmers and producers and millions of consumers. With their product range, marketing and price strategy, and placement of products they pull at the strings of the organic market.
🇳🇱 Netherlands
March 2023
Publications
whitepaper
Whitepaper: Organic Farming in the Supermarket
How can supermarkets encourage organic agriculture?
11 January 2024
News
impact
Weg met de donkergroene consument
Supermarkten zeggen dat ze best meer biologisch in hun winkels willen. Het schiet alleen niet op. Welke barrières zijn er echt, en welke hindernissen zijn prima te nemen?
5 months ago
development
Minister wil meer bio-producten in de winkel, maar supermarkten zijn huiverig
Minister wil meer bio-producten in de winkel, maar supermarkten zijn huiverig
2 years ago
Partners
Deutsche Umwelthilfe
Fund
Foodwatch
Gieskes Strijbis Fonds
Fund