Organic in the supermarket

How can supermarkets encourage the growth of the organic market?

The organic market share in the Netherlands is far below national and European targets. At the moment, it is up to consumers to choose between organic and regular food products. Supermarkets hold a key position between thousands of farmers and producers and millions of consumers. With their product range, marketing and price strategy, and placement of products they pull at the strings of the organic market.

🇳🇱 Netherlands
March 2023

Publications

document
policy brief
Policy brief: Organic in the Supermarket
document
whitepaper
Whitepaper: Organic Farming in the Supermarket
How can supermarkets encourage organic agriculture?

News

Logo NRC
impact
Weg met de donkergroene consument

Supermarkten zeggen dat ze best meer biologisch in hun winkels willen. Het schiet alleen niet op. Welke barrières zijn er echt, en welke hindernissen zijn prima te nemen?

7 months ago
event
Seminar Bio in de Supermarkt

Seminar Bio in de Supermarkt

8 months ago
Logo Trouw
development
Minister wil meer bio-producten in de winkel, maar supermarkten zijn huiverig

Minister wil meer bio-producten in de winkel, maar supermarkten zijn huiverig

2 years ago
news
Actieplan biologisch
2 years ago

Partners

Logo Deutsche Umwelthilfe
Deutsche Umwelthilfe

Fund

Logo Foodwatch
Foodwatch
Logo Gieskes Strijbis Fonds
Gieskes Strijbis Fonds

Fund